 
            Meet our experts in Property Management, Asset Management, Innovation, Sustainable Services, and Project Development by Reify., and discover how we create sustainable value across the entire real estate value chain.
Our team will be at Stand R7.L9, ready to connect with partners, brands, and investors to explore new opportunities across our European portfolio and global projects.
Session: The AI Advantage: Boosting Shopping Centres as the Ultimate Brand Arena
Discover with Inês Drummond Borges, Chief Transformation Officer at Sonae Sierra, how artificial intelligence is redefining the role of shopping centres, transforming them into powerful brand arenas that strengthen consumer engagement, enhance decision-making, and harness data-driven insights.
Be part of MAPIC 2025 and see how Sierra is leading the way in creating more connected, intelligent, and inspiring retail destinations.
TEAM
SERVICES
We manage a platform of 20 investment vehicles and approximately €2Bn in Debt under management. We support our clients by maximizing asset value through robust investment strategies, efficient management, and deep market insight. A safe pair of hands to maximise economic and environmental value through investment and asset management strategies tailored to investors’ needs.
We develop high quality and sustainable real estate solutions for new ways of living, working, and playing, minimising the impact on the environment, and triggering a positive economic and social impact on local communities.
We design and deliver innovative and inspiring urban spaces. Our offer spans conceptual architecture & design, engineering & project management, urban planning & licensing, ESG strategy & certification, risk assessment, and strategic intelligence & research.
We see properties as living spaces, in constant evolution, improvement and adaptation. With over 3.2M sqm under management and an occupancy rate of ~98%, we are best-in-class asset operational management with the highest results achieved when leasing and operating real estate anywhere in the world.
We are a recognised as a sustainability leader. Among others, we have been recognized as « 4 star » and « 5 star » by GRESB since its outset in 2009. We solve complex sustainability challenges by working closely with our clients. We provide world-class esg services to develop and manage real estate assets.
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